Brand Identity for HTBM.info

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Brand Identity for HTBM.info

I’m really happy to finally be able to show off the series of logo concepts that we did for HTBM.info, a personal development and lifestyle website for men. Unlike most project that we’ve tackled, here the design process was broken up into three parts – initial sketches, digital concepts and refined designs to make sure that we have explored this from all angles. We did a total of 9 sketches, 4 digitalized ideas and a final pair of refined designs. Special thanks to our friends from HTBM for the fresh and inspiring project!

How-To-Be-A-Better-Man-1

How-To-Be-A-Better-Man-2

HTBM_1

And some more sketches of rejected concepts:

HTBM4

HTBM_2

HTBM3

And the final and approved concept that went on to become the official logo:

HTBM5

HTBM6

Our clients were really happy with what we did for their start up so they rehired us for some more work:

HTBM8

Facebook-Timeline-Covers---Mock-Ups-Vol1---1

HTBM7

Skills

Posted on

April 25, 2015